Making money with digital marketing is the dream of many entrepreneurs. After all, with the power of the internet at our fingertips, it should be easy to generate a steady income without having to leave home. Unfortunately, it’s not quite that simple.
While there are opportunities for making money online, it takes more than just slapping up a website and hoping for the best. To be successful in digital marketing, you need to have a solid plan and execute it flawlessly.
That’s where this guide comes in. We’ll walk you through ten strategies you can use to make money with digital marketing.
Some of these tactics are well-known and widely used, while others may be less familiar but no less effective.
Regardless of which ones you choose to employ, if you follow our advice diligently, you should see results. So let’s get started!
#1. Sell Products or Services Online
The most obvious way to make money with digital marketing is to sell products or services online.
This can be done in a number of ways, including setting up an eCommerce store, selling through a marketplace like Amazon or eBay, or using a third-party platform like Shopify.
Whichever method you choose, you’ll need to invest some time and effort into creating high-quality product listings and driving traffic to your site. But if you can pull it off, selling online is a great way to earn a living.
Choose the Right Platform
As we mentioned, there are several different ways that you can sell products or services online. The best platform for you will depend on several factors, including the type of product you’re selling, your budget, and your level of technical expertise.
If you’re unsure which option is right for you, we’ve put together a helpful guide that compares the different selling platforms.
Create Compelling Listings
Once you’ve decided on a platform, it’s time to create your listings. This is where you’ll need to convince potential customers that your product is worth their money. Write compelling copy, use high-quality images, and include all the relevant details about your product. If you can do this, you’ll be well on making sales.
Drive Traffic to Your Site
There are several ways to do this, but some of the most effective include search engines optimization, pay-per-click advertising, and social media marketing. If you can get people to your site, you’ll be in a much better position to make sales.
#2. Create and Sell an Online Course
If you’re an expert on a particular topic, you can make money by creating and selling an online course. This is a great way to earn passive income, as once the course is created you can sell it over and over again.
Creating a course does require some work upfront, as you’ll need to develop the curriculum and record the lectures. But once that’s done, you can sit back and watch the money roll in. If you’re interested in creating an online course, we’ve put together a helpful step-by-step guide that will walk you through the process.
To create and sell a course, you’ll need to:
Choose Your Topic
It should be something that you’re knowledgeable and passionate about. Additionally, it should be something that people are willing to pay for.
Develop the Curriculum
Once you’ve chosen a topic, it’s time to develop the curriculum. This will involve creating an outline for your course and deciding what lectures you’ll need to include. If you’re not sure how to do this, there are a number of online resources that can help, including this Udemy course on creating an online course.
Record the Lecture
You can do this with just a webcam and some free software like Open Broadcaster Software. Once you’ve recorded your lectures, you’ll need to edit them and add any additional graphics or images.
Upload the Course to a Platform
Once you’ve recorded and edited your lectures, it’s time to upload them to a course platform like Udemy or Teachable. From there, you’ll need to create your course listings and set your price.
Promote Your Course
The final step is to promote your course. Many digital marketers do this through social media, email marketing, or even paid advertising. You’ll start making money if you can get people to enroll in your course.
#3. Sell Products on Amazon
Did you know that you can sell products on Amazon and make money?
What’s more, thanks to Amazon’s Fulfillment program, you can have your products shipped directly to customers, so you don’t even have to worry about storing or shipping them yourself. And we’ve written extensively about some big Amazon FBA successes!
If you’re interested in selling products on Amazon, there are a few things you need to do:
Choose a Product
This can be anything from a physical product to an information product. Just make sure it’s something that you’re passionate about and that there’s a demand for. Check out our guide on what to sell on Amazon to help!
Find a Supplier
Once you’ve chosen a product, you need to find a supplier. You can find suppliers on Alibaba or other online directories if you sell a physical product. If you’re selling an information product, you can create it yourself or outsource it to a freelance writer.
Create Your Listing
You’ll need to write a title and description for your product and upload some pictures. Once you’ve done that, you can set your price and start selling.
Promote Your Listing
The final step is to promote your listing using digital marketing tools. You can do this through social media, email marketing, or paid advertising. You’ll start making sales if you can get people to see your listing.
#4. Sell Services on Fiverr
Do you have a skill or talent that you can offer others? If so, why not sell it on Fiverr?
This is a great way to make some extra money, as there are 3.42 million buyers looking for services like content writing, designing, or SEO services on Fiverr daily.
Plus, thanks to Fiverr’s levels system, you can gradually increase your prices as you gain more experience and build up a positive reputation.
If you’re interested in selling services on Fiverr, there are a few things you need to do:
Choose a Service
The first step is to choose a service you will offer. This can be anything from social media marketing campaigns to graphic design. Once you’ve decided on a service, it’s time to move on to step two.
Create a Gig
This is essentially your service listing, where you’ll need to sell your service to potential buyers. When creating your gig, be sure to include:
- A catchy title
- An attractive image
- A detailed description of the service of your service
- Any applicable skills or qualifications
Set Your Price
Once you’ve created your gig, it’s time to set your price. Fiverr allows you to set different prices for different services, so be sure to price your services accordingly. In general, starting with a lower price is a good idea and then gradually increasing your prices as you gain more experience.
Now that your gig is all set up, it’s time to start selling your services! To do this, you’ll need to market your gig to potential buyers. There are a few ways to do this, but one of the most effective methods is to use social media.
You can also use Fiverr’s own promotion tools to help you get started.
#5. Start a Blog
Why not start a blog if you’re passionate about a particular topic? This is a great way to share your thoughts and ideas with the world, and it can also be a lucrative way to make money. Many bloggers make a full-time income from their blogs. And we’ve written an in-depth guide on how to make money from a website!
If you’re interested in starting a blog, there are a few things you need to do:
Choose a Topic
This can be anything you’re passionate about, from travel to personal finance. Once you’ve chosen a topic (ideally among the best niche markets), it’s time to start brainstorming some ideas for your blog.
Choose a Name
This can be anything you want, but choosing something catchy and unique is important. For example, if you’re blogging about travel, you could choose a brandable name like “Wanderlust World.”
Set up Your Blog
Now it’s time to set up your blog. There are a few different ways to do this, but using a platform like WordPress is the easiest.
Once you’ve set up your blog, it’s time to start writing!
When writing your blog posts, it’s important to be informative and helpful. But, you also want to ensure that your posts are entertaining and engaging. One way to do this is to use photos and videos in your posts. This will help to break up the text and make your blog more visually appealing.
Another way to engage your readers is to write interactive posts. For example, you could ask your readers to leave comments or questions at the end of each post. This will encourage them to interact with you and other readers, making your blog more enjoyable to read.
Once you’ve blogged for a while, you’ll want to start monetizing your blog. There are a few different ways to do this, but one of the most popular methods is to use affiliate marketing and ads.
Learn more in our full walkthrough on how to build a niche website.
Promote Your Blog
The final step is to promote your blog. There are a few different ways to do this, but one of the best ways is to use social media. If you have a strong social media following, you can use this to your advantage by sharing your blog posts with your followers.
You can also promote your blog by guest posting on other blogs. This is a great way to get exposure for your blog and can also help build relationships with other bloggers.
If you follow these steps as a digital marketer, you’ll be well on your way to making money with your blog. Remember to be patient, consistent, and creative; you’ll eventually see the results you’re looking for.
#6. Offer Relevant Training
If you’re a digital marketing specialist, then you can consult businesses and offer training to help them stay up-to-date with the latest trends.
You can also create an online course teaching others what you know. Not only is this a great way to make money, but it’s also a great way to share your knowledge and help others grow their businesses.
Find your target audience
The first step is to find businesses or individuals who could benefit from your services. Focus on small businesses or entrepreneurs who are likely struggling to keep up with the latest digital marketing world.
Offer your services
Once you’ve found your target audience, reach out and offer your services. You can do this by sending an email, making a phone call, or connecting with them on social media.
Create an online course
To reach a larger audience, you can create an online course as mentioned in #2 on this list teaching others what you know about digital marketing. This is a great way to make money and share your knowledge with the world. Once you’ve created your course, promote it on social media and other online platforms.
If you want to make sure you’re always providing the best possible service, it’s important to stay up-to-date with the latest trends in digital marketing. This way, you can offer your clients the most current and effective digital marketing strategy. You can read industry news, attend conferences, and take courses.
#7 Use Facebook Advertising to Locally Sell Products
As one of the largest social media platforms, Facebook provides a great opportunity for businesses to reach out to potential customers.
And with over 2.936 billion monthly active users, you can be sure that there is a target audience for just about any business on Facebook.
While organic reach on Facebook has declined recently, the platform still provides a great opportunity for businesses to reach their target audiences through paid advertising.
Facebook’s advertising platform is very sophisticated and allows businesses to target users based on a variety of factors, including interests, demographics, and even behaviors.
Paid advertising on Facebook can effectively reach your target audience and generate leads and sales. But it’s important to remember that you need to create relevant and interesting ads to your target audience, or you risk wasting your money on ads that no one will see or click on.
To get started, follow these simple steps:
Set Up a Facebook Business Page
The first step to advertising on Facebook is to set up a business page. This is where you’ll create your ads and promote your products or services.
To set up a business page, simply go to Facebook.com/business and click “Create a Page”.
Choose a Category
Next, you’ll need to choose a category for your business page. For example, if you own a local business, you would select “Local Business or Place”.
Enter Your Business Information
Once you’ve selected a category, you’ll be asked to enter your business information, such as your business name, address, and phone number.
Make sure you fill out all of the information accurately and completely, as this will help ensure that your ads are targeted to the right people.
Create Your Ads
Once you’ve set up your business page, you’re ready to start creating your ads.
To create an ad, simply click on the “Create Ad” button at the top of your business page.
Facebook will then take you through a step-by-step process to create your ad.
- First, you’ll need to choose your objective or what you want your ad to achieve. For example, if you want to generate leads, you would choose the “Lead Generation” objective.
- Next, you’ll need to enter your ad headline and text. Make sure your headline is attention-grabbing and your text is clear and concise.
- Then, you’ll need to select your audience. Facebook allows you to target your ads based on various factors, including location, age, gender, interests, and behaviors. You can also use the “Custom Audiences” feature to target people who have already interacted with your business. This will include those who have visited your website or subscribed to your email list.
- Once you’ve selected your audience, you’ll need to choose your budget and schedule. Facebook allows you to set a daily or lifetime budget for your ad campaign.
- And finally, you’ll need to select the format of your ad. Facebook provides a variety of ad formats, including single images, carousels, videos, and slideshows.
Once you’ve selected your ad format, you’re ready to create your ad campaign. Facebook will then review your ad and approve it for publication.
And that’s it! You’ve now created your first Facebook ad.
#8. Sell leads to other businesses
If you’re good at generating leads, there’s a high chance that other businesses would be interested in buying them from you. This is a great way to make money with digital marketing, as you can monetize your digital marketing skills and expertise.
To find out if there’s demand for your leads, reach out to other businesses in your industry and see if they’d be interested in purchasing them. If there is interest, then you can start marketing your lead generation services to these businesses.
To give you head start, check out this list of pay-per-lead affiliate programs.
To generate leads, you can use various digital marketing strategies such as content marketing, SEO search engine optimization, and pay-per-click (PPC) advertising. Once you have a steady stream of leads, you can start selling them to other businesses at a premium.
#9. Provide consulting services
Another great way to make money with digital marketing is to provide consulting services. This is a great option if you have a lot of experience and expertise in the industry.
Why not help businesses with their digital marketing strategies and campaigns as a digital marketing consultant? You can also offer your services hourly or per project basis.
You can create a website or blog and showcase your consulting services to get started. Also, you can reach out to businesses directly and offer your services.
If you’re looking for more long-term work, you can also look for digital marketing agencies that are always in need of consultants.
Managing social media accounts for businesses can be highly time-consuming. If you’re good at it and have a knack for engaging with people online, you can make a decent amount of money by doing this for other companies.
Many platforms offer social media management services, such as Hootsuite, Sprout Social, and Buffer. These companies will often have clients that need help managing their social media accounts daily.
As a social media manager, your job will be to create and post content, engage with followers, and monitor the account’s performance. You’ll need to be good at writing and have an understanding of how social media works in order to be successful.
How To Make Money With Digital Marketing: The Bottom Line
Digital marketing is a great way to make money online. There are many different ways to do it; your strategies will depend on your skills and expertise.
If you’re good at generating leads, you can sell them to other businesses. If you have a lot of experience in the digital marketing industry, you can provide consulting for digital marketing services. And if you’re good at managing social media accounts, you can offer your services to businesses that need help.
No matter your skills, there’s a way for you to make money with digital marketing. So if you’re looking for ways to generate an income online, be sure to explore the available options. Sooner or later, you’ll find the perfect fit.
So there you have it! These are 11 proven strategies on how to make money with digital marketing. If you want to generate an income online, explore these options and find the perfect fit. With a little effort and dedication, you can start making money in no time!
For related reading, check out: